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Welcome to the Insurance Marketing Coalition

At the Insurance Marketing Coalition (IMC), we stand as a steadfast advocacy organization within the insurance industry, committed to safeguarding consumer education and access to essential life, health, and Medicare insurance products.

Our mission is to advocate, communicate and ensure the ethical and legal handling of insurance consumers, enabling a smooth and consumer-focused provision of financial security and personal well-being to millions of Americans. We believe that every individual deserves the chance to make informed choices about their insurance and Medicare coverage. 

By focusing on proper marketing and sales methods, we ensure a brighter and more secure future.

The IMC brings together a diverse and influential group of insurance industry stakeholders, including insurance carriers, brokerage entities, third-party marketing organizations, insure-tech innovators, and passionate consumer advocates.


Our shared goal is to champion the best interests of consumers by promoting compliant best practices in insurance marketing and services.


With a combined wealth of experience, knowledge, and dedication, our members have played pivotal roles in facilitating access to vital insurance and Medicare products and services for countless Americans.

At IMC, our commitment to transparency and consumer education is unwavering. We understand the significance of insurance coverage in safeguarding the financial future and personal well-being of every American. By working in unison, our members strive to provide the knowledge and resources needed to navigate the often complex insurance and Medicare landscape. We believe that informed consumers are empowered consumers.

As you explore our website, you'll find valuable resources, insights, and information to help people make informed decisions about their insurance and Medicare coverage. Whether it is exploring Medicare Advantage options, access to ACA plans, or securing your family's future with life insurance, annuities, long-term care, or final expenses, we're here to help consumers every step of the way.

Thank you for visiting the Insurance Marketing Coalition. We're here to champion consumer rights, protect their interests, and ensure a secure and prosperous future for everyone. Together, we can make a meaningful difference.

Join the IMC and Make a Difference in the Insurance Industry.

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