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Voice of the Coalition Podcast: Not All Enrollments Are Equal - The Truth About Effectuated CPA
A powerful conversation diving into the metrics that really matter in Medicare insurance marketing—effectuated CPA and lifetime value (LTV).
Insurance Marketing Coalition Responds to DOJ Allegations: A Call for Perspective, Clarity, and Consumer-Centered Reform
May 15, 2025 – Winter Garden, FL The Insurance Marketing Coalition (IMC), representing ethical marketing leaders in the Health and...
Understanding the CMS’ 2025 Marketplace Integrity and Affordability Proposed Rule: What Consumers, Brokers, and Marketers Should Expect
by Farzin Espahani, GM Health & Medicare, Quinstreet, and Board Member, IMC The Centers for Medicare & Medicaid Services (CMS) recently...
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